Bio: Neal Robison brings over fifteen years of experience in software engineering and game developer expertise to AMD and ATI. As Global Director of Developer Relations, he oversees the technical, business and marketing relationships between AMD and software developers all over the world. Focused on game developers and publishers, Neal's team provides industry-standard technical support developers creating content on AMD hardware. Neal has spent a great deal of time teaching others about the gaming industry and the process used to develop game content for computers, consoles and mobile devices. His teaching experience includes guest lectures at USC's School of Cinema & Television, UCLA's School of Theater, Film & Television, and the Stanford University School of Business. Previous to joining AMD and ATI, Neal served as Vice President of Technology and External Development for Vivendi Universal Game. He oversaw VUG's state-of-the-art technology group, as well as managed the company's external game development unit. Robison was responsible for the production of some of VUG's marquee franchises including Crash Bandicoot, The Hulk and Chronicles of Riddick. Prior to joining Universal Interactive Robison served as the Vice President of Third Party Licensing at Sega of America where he managed business and marketing relationships with game developers creating content for Sega's hardware platforms. He worked on the design of the Sega Dreamcast from its inception, assisted developers with technical challenges in developing games and assisted them in creating solutions to take full advantage of the Sega Dreamcast hardware.